Are you seeking to further your strategic problem-solving skills and work with an association client in the K-12 education space? Work in a creative, fast-paced agency environment where both sides of your brain are utilized equally? If so, this positionmight have your name written all over it!
mdg is a marketing and PR agency with head, heart and a passion for what we do — delivering measurable results for association and event clients in diverse categories like education, healthcare, technology, energy, cupcakes, cheese curls and craft beer (we’ll explain those last three later). With a 41-year track record of success, mdg was named a “Best Place to Work” by Meetings & Conventions magazine. We’re now seeking a savvy account director to join the collaborative team and be dedicated to our largest client in our Reston, VA office.
Collaborate with internal and external teams in the strategic planning and tactical execution of results-driven campaigns.
Write project briefs and lead project kick-off meetings
Ensure brand and messaging consistency throughout campaign deliverables and evaluate copy and design to ensure they’re strategically on track
Analyze campaign performance to ensure client goals are achieved and recommend appropriate course corrections
Monitor campaigns to ensure all deliverables are on target, on brand and are delivered on time and within budget
Act as primary liaison between agency and client, always exceeding client expectations.
mdg offers a competitive benefits package including medical, 401k and mdG.O. (a sabbatical program that rewards loyalty through the gift of travel).
Minimum of 5 years of marketing experience required
Association experience strongly preferred
Bachelor’s degree in related field (in marketing, public relations, communications, psychology or general business) preferred.
Superior language, grammar and communication skills required.
Track record of success developing and nurturing client relationships required.
Ability to apply marketing insights and ideas to client objectives required.
Ability to effectively lead an internal marketing team required.
Excellent project management skills required.
A great attitude, a willingness to learn and master new skills and a commitment to excellence required.
At mdg, we’re all about working with you to ensure that your next event, your next membership initiative, your next campaign exceeds your greatest expectations. When we go to work for you, we become an integral part of your team. Your goals become our goals. Your success becomes ours.
We study your industry, your markets, your competition, your association or event. We formulate a customized solution that blends strategy, technology and creativity to advance your initiatives. We handpick a team with the skills that align with your needs and that complement existing resources. And we use this formula as the platform for executing the kind of branding, consulting, digital marketing, research, messaging, international, public relations and/or database projects that will get the job done.