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Brand Strategist
A Strategist for Mekanic is responsible for conducting qualitative market research, communications audits, and competitive analyses to uncover insights to facilitate client workshops that will lead to developing strategies that will define a brand’s position in the market and launch new initiatives, engagements, and/or marketing campaigns. With integrated critical thinking, detailed planning, human-centered methodologies, and creative writing skills, the Strategist leads efforts to craft authentic and ownable stories and messaging that differentiate the brand in the market and strategies to guide effective visibility, awareness, and action. The Strategist is also responsible for developing key resources that deliver findings and recommendations to clients and drive excellence for intern
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