Reporting to the President/CEO, the Director of Communications will guide the strategy for all association branding, communications, website, and marketing that articulate the mission and goal of the organization. This position will also track and measure the level of effectiveness of communication materials over time.
Primary Responsibilities:
Development, management, distribution, and maintenance of all print and electronic collateral.
Creates, implements, and maintains communications calendars and strategies
Produces weekly e-newsletters including the Multifamily Minute, Multifamily Markup and bi-monthly onsite e-newsletter.
Legislative Update and all other email communications including event marketing
Creates all promotional materials for association events and education
Oversees the production of all Midwest Multifamily Conference marketing materials, both print and digital
Develops monthly mailers
Creates membership packets
Produces sponsorship marketing materials
Responsible for event photography, videography, and graphic design
Manage, create, and send texts via texting service
Social Media/Website Functions:
Oversees design and updates of all websites
Oversees and creates all content for IAA Social Media Pages
Monitors and reports activity on website, link clicks
INsites Magazine Functions:
Works with Communications Committee for feature ideas
Gathers articles for magazine, takes photographs, writes and edits articles, and investigates new material for magazine as needed to complete edition
Works directly with designer and printing company to oversee production
Email Distribution:
Oversees scheduling and creation of all email blasts
Design and distribute weekly newsletters
Gather information from the various news sources and staff
Gather statistics and reports the level of engagement
Committee Liaison
Oversee the IAA Communications Committee
Responsible for coordinating quarterly meetings
Prepare committee agenda, minutes, and board report
Government Affairs
Manage advocacy campaigns via Phone 2 Action software
Monitor Bloomberg Government subscription for industry news and federal updates
Bachelor’s degree (marketing or communications preferred)
Two to five years related communications, or content production experience
Experience overseeing the design and production of print materials and publications
The ability to manage a variety of projects simultaneously
Founded over 90 years ago, the Indiana Apartment Association is a statewide trade association for professionally managed multifamily housing. IAA represents over 280,000 homes in legislative, legal, and regulatory matters at all levels of government. IAA provides services, products, educational programs, and networking opportunities to property management companies and their managed communities to promote ethical, quality rental housing throughout Indiana.
IAA is comprised of diverse property types, property management companies, and suppliers who support the industry. Members of IAA include large corporations, family-owned businesses, and small individual owners. Properties are located in large metropolitan areas and small rural communities. Member-properties range from high-end luxury apartments to affordable properties, including government-assisted properties.
IAA is led by a volunteer board of directors reflective of its membership. Leadership meets monthly to discuss issues and challenges facing the industry. Membership in IAA is voluntary for property owners in the multifamily housing industry.
Throughout IAA’s long history, it has always been a leader in advocacy ...for the rental housing industry, serving as the only organization statewide dedicated to protecting and promoting rental housing. Additionally, IAA has been at the forefront of innovative products and services supporting the multifamily housing industry, including creating an online leasing product, establishing several credentialed education programs, hosting an annual regional multifamily housing conference, and founding an answering service and apartment guide to support our members’ needs.
IAA is affiliated with the National Apartment Association.